Summary:
Salty Palms is a sea salt company located in Barbados partnering with local artisans to sell ceramic salt and pepper shakers in addition to Caribbean sea salt.
Salty Palms is a sea salt company located in Barbados partnering with local artisans to sell ceramic salt and pepper shakers in addition to Caribbean sea salt.
Challenge:
Design and construct a protective yet visually appealing box to hold delicate ceramics.
Approach:
Combine visual aesthetics with functionality to create a packaging solution that thoroughly carries across the essence of the brand while maintaining structural integrity in order to protect the delicate objects inside.
Solution:
Put the fun in function by covering the packaging in a hand drawn palm leaf pattern, a major component to the brand identity in addition to the logo. The tropical branding is carried beyond the visual and used within the physical structure of the box and the unboxing experience as two palm leaves pop up as handles once the lid is removed, adding an interactive component to the experience that fits within the brand.
Design and construct a protective yet visually appealing box to hold delicate ceramics.
Approach:
Combine visual aesthetics with functionality to create a packaging solution that thoroughly carries across the essence of the brand while maintaining structural integrity in order to protect the delicate objects inside.
Solution:
Put the fun in function by covering the packaging in a hand drawn palm leaf pattern, a major component to the brand identity in addition to the logo. The tropical branding is carried beyond the visual and used within the physical structure of the box and the unboxing experience as two palm leaves pop up as handles once the lid is removed, adding an interactive component to the experience that fits within the brand.
