Summary:
Suds Pub is a lively, seaside bar that prides itself on providing a coastal experience to guests thanks to its beachy atmosphere and prime, oceanfront location.
Suds Pub is a lively, seaside bar that prides itself on providing a coastal experience to guests thanks to its beachy atmosphere and prime, oceanfront location.
Challenge:
Lighten up and modernize the bar scene in Belmar, New Jersey in order to cater to a younger crowd of both longtime locals and traveling tourists.
Approach:
Combine beachy flare with modern grace to create a brand aesthetic that is geared toward the young adult, beach-going community and represents a pub that offers more than its menu, providing guests with the beach life experience along with a sense of community.
Solution:
A graphic logo complemented by energetic, hand-drawn type that expands on the same curves and sharp lines in a playful manor.
Lighten up and modernize the bar scene in Belmar, New Jersey in order to cater to a younger crowd of both longtime locals and traveling tourists.
Approach:
Combine beachy flare with modern grace to create a brand aesthetic that is geared toward the young adult, beach-going community and represents a pub that offers more than its menu, providing guests with the beach life experience along with a sense of community.
Solution:
A graphic logo complemented by energetic, hand-drawn type that expands on the same curves and sharp lines in a playful manor.
